Category Archives: Engagement

In-session polling equals great event content

Here’s the second post inspired by conferences I have attended recently – the first was on changing delegate bevhaviours. Here I wanted to sing the praises of in-session voting. This is nothing new – the technology has been around for … Continue reading

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My guest post on recruitment content marketing

I’m doing a couple of posts this week for Bill Boorman. Today’s post is on recruitment content marketing.

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Why not adopt the unconference model within your business?

This week I'm going to the TruLondon recruiting unconference. I went last year (that's one of my pictures from last year's event) and really enjoyed it – see my post on XpertHR. This year I am going back in a … Continue reading

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‘Interact with people where they are’

And put your content where people are congregating, says Dan Farber, editor in chief CBSnew.com. It is something we know but I thought it was well put in this video. This interview is one of a series on the future … Continue reading

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Mappiness, motivation and behaviour change

Mappiness looks very interesting in terms of getting people to participate. At a recent conference, Design for Persuasion, persuasive technology guru BJ Fogg talked about the behaviour change equation ie what is required to prompt people to change their behaviour. … Continue reading

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Viral video: from Old Spice to Sesame Street to The Sun newspaper

An important lesson when thinking about making a highly shareable video: work out how you can piggy back on what others have done. It happens a lot on Youtube, especially in the form of mash-ups. Here are two iterations of … Continue reading

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Drawing lessons on your Nintendo DS

Interesting to see Nintendo will be launching a game which has more to do with learning than game playing. This kind of development blurs further the line between gaming and learning and is a really interesting area in terms of … Continue reading

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Stephen Fry, the Windows phone and emotional engagement

OK so Stephen Fry talking about the Winsows phone is somewhat of a surprise as he is a big Apple fan but what is really interesting here is the way he talks about emotional engagement . . . Is it … Continue reading

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Presentation: seductive user interface changes

H/T to Richard Sedley. The Subtle Art of Seduction View more presentations from Stephen Anderson.

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