Rachel Bradman runs Naked Recruitment, an agency that provides recruitment services for small businesses. I caught up with Rachel at #trulondon 5 where she shared some of the recruitment challenges for small recruiters.
The decision to hire a new member of staff is big news for small companies, especially considering the fact many are in survival mode. Rachel says many small companies may not know where their company is going to be in a year or two’s time but they have an immediate need for a new person so they don’t want to ignore that fact.
- Actually deciding to recruit.
- Finding the right person with the skills they need but also with enough of a gap in skills so they will want to grow as the company grows. If the CV matches exactly the job where is the growth once the novelty of the new job has worn off?
- Getting the right cultural fit. Because it is a small company and tends to feel more like a family.
- Making the decision – small companies tend not to have HR and are busy doing other jobs too.
- Making the attraction and selection process as easy as possible.
- Understanding why employer branding is important. Small company websites, for example, tend to focus on customers. Need to share what it is like to work there as well.
- Challenge of being found especially when up against bigger competitors.
Social media is a huge challenge. What networks to use and why. Small employers are overwhelmed by the choice and what to use.