Heads in the Cloud – How are content strategies evolving in the workplace? (debate results)

View more PowerPoint from Brightwave Ltd

Learning technology provider Brightwave ran a session at last week’s Learning Technologies 2012 conference entitled Heads in the Cloud: How are content strategies evolving in the workplace?

More than 100 delegates took part in the debate using voting buttons. You can see the results in full in the presentation above as well as in this associated press release.

Live delegate voting is a great way of taking a snapshot of reaction and sentiment around the topics discussed and this session was no different by the looks of it (I wasn’t at it, I hasten to add). The answers provide a view on content generation and sharing versus course content.

I have included the most popular responses to the questions below and these show the appetite L&D professionals have for putting learners in control of their learning experience and providing them with tools to enable content creation and sharing.

However, there is a big barrier to the adoption of learner resources (as opposed to course content) and that is lack of proof that knowledge has been acquired. It would seem that there is a belief that in order to acquire knowledge you have to go on a course.

Seems that some of these assumptions need to be challenged more. If, for example, you are able to find out a tip to help you do a piece of work at the right point in time and then apply it immediately then there is seamless knowledge acquisition and resultant action to transfer the learning. How do you measure the effectiveness of learning materials at this point? Maybe you can’t and maybe it is a waste of time and resource to do so.

Surely the point is that someone is able to carry out their tasks successfully – now that can be measured.

Unless a course enables attendees to put their learning into action pretty quickly they will forget the learning – let’s not forget the principles of the Ebbinghaus forgetting curve.

The results of the voting show that L&D professionals ‘get’ the benefits of moving content out of courses but there remains the issue of measuring the impact of learning content shared, delivered and acted on outside of the traditional course environment. And that continues to be a big issue for L&D.

How can we best use the cloud to enable more effective workplace learning?

In what situations does user generated content work well?

What do you think is the most significant benefit of learning resources as opposed to courses?

What is the biggest obstacle to the shift from course to learning resource?

How is the role of the learning designer changing?


How can organisations extend learning content to customers and their supply chain?