I’ve been busy writing elsewhere which has left this blog a bit light on new posts. The main reason is my latest project LearnPatch – more on that shortly.

I’ve also been enjoying doing monthly posts for Web Analytics World and I wanted to share those links here. So far, I have written three posts covering serious viral content, authorship and storytelling.

I have scope to write on content in its broadest sense, which is why the posts have been quite different.

Here’s my work so far:

So, is it time you started telling your story?
The science behind storytelling and what corporates could learn from telling stories.

Why Who You are Matters for Your Content
A look at Google authorship.

Serious Content can be Viral Content
Examples of ‘serious’ videos that have gone viral.