Received a brochure through the post the other day. With it was a letter addressed to me and below is the opening line from the letter. The company logo was all over the letter so I knew what I was being sold. But, there is no excuse for flowery writing like this . . .

Inspiration. It's an ambitious word. Conjuring up thoughts of grandeur, brilliance and sway. Quite right, too. But inspiration, in any form, starts with something quite simple: a solitary idea.

And the answer is: Velux windows.