Hats off to Andrew Rawnsley, The Observer newspaper's chief political commentator whose new book – The End Of The Party – has caused a huge rumpus in the UK media.

Particularly liked this piece of content marketing for the book, which I read in print today in the Guardian.  

Rawnsley's thoughts on print and web made me laugh though.

There is a difference between 'everybody knows' as conjecture and getting to a point where you are sure enough to put it into print. It is an important difference between bunging up a bit of scuttlebutt on a website, and putting something down on pages of a national newspaper.